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At VUSE our goal is simple: to create better smoking alternatives for the future.
Our investment in the science of vapour is world-leading and we have drawn upon British American Tobacco's 100+ years' experience of satisfying smokers. This combination enables us to create vape experiences that are uniquely satisfying.
VUSE is produced by Nicoventures Trading Ltd, a UK-based company that belongs to the Nicoventures division of British American Tobacco.