Welcome to the MYVUSE app (“App”). The App is published by our affiliate Nicoventures Communications (Switzerland) SA. This Privacy Notice explains how we, Imperial Tobacco Company Limited, may collect, use and share your personal information when you are using the App in connection with our Bluetooth enabled ePod devices (“Devices”). Your privacy is important to us, and we are committed to protecting and safeguarding your rights. Please read the following carefully.
We collect and use information about you in the course of your use of the App and Device(s). This personal information may be collected:
Some of the personal information we collect is dependent upon the App functionalities that you have chosen in the App to enable and use. These App functionalities and the types of personal that may be collected are set out below.
We may provide you with the option to pair your Device to the App on your mobile device using Bluetooth wireless technology in order to take advantage of certain features on the App and get a more personalized vaping experience. If you pair your device, you will have access to features such as Find My Vape, Cloud Control, Flavour Favourites, Flavour for You and Battery Recharge Reminders. In order to provide these services, we collect information associated with your Device preferences. You will have the opportunity to choose your preferences in the App and you can change your preferences any time. You can also unpair your Device to the App on your mobile device in the settings of your mobile device, although doing so may prevent you from being able to fully take advantage of all the features and functions of the App.
You can place one-time orders or subscriptions to various vaping products through the App. We collect the details of transactions you carry out or orders you place through the App. This information includes your name, email, shipping and billing address, payment details and phone number. We use this information to process your payment and deliver your order. If you have connected your Device to your mobile phone, we also maintain a record of your favourite and most frequently purchased flavours in order to provide you with personalized services, such as personalized flavour selections.
For more information, see Where We Store This Information below.
In addition, we collect and/or generate anonymised and aggregated information from your use of the App. We use anonymised and aggregated information in various ways, including to understand App engagement and usage. We may also share such anonymised and aggregate information with our parent company. Anonymised or aggregated information is not personal information.
The purposes for which we use your personal information are explained below.
Processing necessary for us to measure the quality of our App
Processing necessary for us to assist you with any enquiries
Processing necessary for us to operate the administrative, technical and security aspects of the App
The use of your personal information may be necessary to perform a contract that you have with us or perform steps you request to enter into a contract.
Where you have enabled certain App functionalities, we will send you personalised communications.
We rely upon your consent to send such communications to you. You provide this consent when you enable these functionalities. You can withdraw your consent at any time by disabling any of these functionalities in the App.
Where you access the App through a web application, we also rely on consent to collect your personal information using first party cookies.
We will use your personal information to notify you of any Device safety or recall issues.
As this App relates to vaping and vaping products, users of the App must be adults who have reached the legal age to purchase vaping products in their jurisdiction of residence (i.e. 18, 19 or 21 years of age, depending on the province). Before you can access the App, purchase Vuse products from the App, create a Vuse account through the App or subscribe to Vuse news, offers and information, we must verify your age.
We use a third party to verify your age by confirming that the date of birth you provide to us matches the date of birth on your credit file (but we do not obtain any credit-related information from you). Any verification check with a consumer reporting agency will be registered as a ‘soft inquiry’ on your credit report. A soft inquiry means that the search was not made for lending purposes and it is only included on your credit report so that you know the search was made. It does not affect your credit rating or score.
From time to time, we may offer you the opportunity to participate in surveys, research or pilot projects, which may be administered through a third-party research company. If you participate in one of these activities, the third-party may collect information about your use of the Vuse website, products and related services, as described to you when you sign-up for the survey, research or pilot project. We receive information about these surveys and research studies in an aggregated, anonymized format and use this information to help us understand and improve the user experience and our products, services and Websites.
When you install the App, you will be able to indicate whether you would like to receive push notifications to your mobile device, including notifications about your battery level, device connections, Device updates, suggestions and features. We will collect and use information about your use of the App and Device as necessary in order to provide these notifications. If you wish to change your preferences or stop receiving these push notifications from us, you can turn off push notifications for the App either within the Manage Notifications, or You Preferences sections of the App or in the settings of your mobile device.
We may send you marketing communications by email or by push notification if you sign-up to receive information about products, services and research opportunities relating to Vuse and other current and future brands distributed by Imperial Tobacco Company Ltd. that may be tailored to your preferences, purchases and app usage, including cart reminders. You can withdraw your consent or unsubscribe at any time by following the unsubscribe instructions included in each communication or by contacting us at email@example.com or by updating your preferences within “Notifications Preferences” on the App. Please note that you may continue to receive transactional or account-related communications from us.
With whom do we share your information? We may share your personal information with other organisations:
Other than the information that you provide to create an Account or place a purchase, your personal information will generally be stored in the environment of the Device and App and will not be accessible to us. Other data we collect or store is on an anonymised basis.
Your personal information may also be transferred outside of Canada to the third parties described in Sharing Your Information With Third Parties. We want to make sure that your personal information is stored and transferred in a way which is secure. We will therefore only transfer data outside of Canada where it is compliant with data protection legislation and the means of transfer provides adequate safeguards in relation to your data. We and our service providers may transfer your information to, or store it in, countries located outside Canada including the European Economic Area (‘EEA’) and the United States. Where we transfer your personal information outside Canada, we will take all reasonable steps to ensure that your data is treated securely and in accordance with this Policy. For more information about how we or our service providers process your personal information, contact as us outlined below.
We have put in place a series of security safeguards designed to protect your personal information against loss and theft, as well as unauthorized access, disclosure, copying, use and modification, regardless of the format in which the information is held.
These security safeguards include physical measures, administrative measures and technological measures that are reasonable given the sensitivity of the information, the purposes for which it is to be used, the quantity and distribution of the information and the medium on which it is stored. An example of these measures is the App PIN which reinforces the encryption of your data stored on your Device.
We also take the necessary measures to ensure that all our managers and employees are informed on the contents of this Policy and requirements under applicable privacy legislation, and understand that they are required to conform to it at all times. Access to personal information is strictly limited on a need-to-know basis to the persons for whom such information is necessary for the performance of their functions and duties. Unauthorized access to or disclosure of your personal information by one of our employees is strictly prohibited and will result in appropriate disciplinary measures.
If you have a username, password, PIN or other login details that enable you to access certain parts of the App, you must not allow any other person to use them and must treat them as confidential. If you believe or suspect that someone else knows your login details you must contact us at firstname.lastname@example.org as soon as possible. Please also see our Online Conditions of Sale for more information.
We will keep your personal information for the time required to fulfill the identified purposes, our legitimate business purposes and to conform to legislative requirements.
We recognize that it is important to keep personal information accurate, complete and up-to-date and we take reasonable steps to ensure the accuracy and completeness of the personal information we use and discloses. However, you are responsible for informing us at the contact information set out below of any significant change in your personal information which may occur during the course of our relationship.
You have the right to request access to your personal information which is in our custody or control, subject to limited exceptions prescribed by law. You can also request that information which is inaccurate or incomplete be rectified.
We will respond to every request for access and rectification, in accordance with applicable laws. In the event that we cannot provide access to or rectify your personal information, we will inform you of the reasons why, subject to any legal or regulatory restrictions, and we will provide you with any recourse available. We may request certain personal information for the purposes of verifying the identity of the individual seeking access to their personal information records.
Imperial Tobacco Company Limited
3711, St-Antoine West
When contacting us by email or post, please use the subject heading ‘Data protection query’ so that we can direct your query to the appropriate department and deal with it promptly.
Last updated: April 27, 2022